Providing clients with sales and information based copy for the internet arena, Cooper Murphy understand online brand development. Since our inception we have built a strong client base of organisations with realisable digital assets. Our services are required for a broad range of purposes, ranging from writing and distributing online press releases, to homepage text and brochure site copy.

Cooper Murphy contracts with internet marketing agencies or directly with the end client to offer internet copy. We work to seamlessly integrate sales driven copy whilst considering attention to detail and the requirements for search engine marketing.

Unlike media copy, the internet requires more than capturing and satisfying the target audience. At Cooper Murphy we understand search engine algorithms, the value of unique content and the technical aspects of search engine optimisation including link building and Meta tags.

Our content is both engaging and direct, aligned with the thought streams of our client’s potential and recurring customer base. We write FAQs, case studies, terms & conditions and privacy policies to enhance the business process, whilst offering articles that provide insight to an online audience, and exposure to search engines.

When an Edinburgh based manufacturer of industrial machinery required search engine optimisation, we also translated their website into four languages and two character sets to multiply their potential audience.

Our clients receive keyword density statistics and are consulted on page hierarchy. Should a competitor plagiarize your text, then our software will inform us ensuring appropriate action can be undertaken immediately. Should a client be unclear of keyword strategy, we use our software, business acumen and marketing knowledge to identify, meet and surpass targets.